Max has a long background running innovation and entrepreneurship at Virgin. During the 12 years he worked there, Max was responsible for the strategy of the group and for starting several companies which eventually exited for over $500M (eg. Virgin Insight, Virgin Mobile USA, Virgin Mobile Canada, Virgin Healthbank). Alongside his Virgin commitments, Max also co-founded lastsecondtickets.com which had a successful exit in 2014. He started his career at L’Oreal running the UK’s largest haircare brand – the irony was lost on no one. He was a scholar at Oxford University, where he obtained a First Class Degree in Chemistry.